Big Billion Startup - The Untold Flipkart Story
The complete record of India's greatest startup that re-imagined web based business, enterprise and the manner in which we shop and live.
IIT graduates Sachin Bansal and Binny Bansal established out of a Bangalore condo what might turn into India's greatest online business startup. Built up in October 2007, Flipkart started as an online book shop and before long came to be known for its 'client fixation'. As the startup's notoriety developed, so did its worth, with financial speculators in India and abroad arranging to put intensely in the organization that represented strong desire, shameless commercialization and the ethics of innovation.
Insightful columnist Mihir Dalal describes the amazing story of how the Bansals incorporated Flipkart with a multi-billion-dollar powerhouse in the range of a couple of years and made web business enterprise an alluring occupation. In any case, it is additionally an account of huge cash, power and hubris, as both business and relational complexities debilitated the originators' command over their creation and constrained them to sell out to a retailer whose predominance they had once longed for copying. Flipkart's bartering included a portion of the corporate world's greatest names, from Jeff Bezos, Satya Nadella, Sundar Pichai to Masayoshi Son and Doug McMillon, an unexpected declaration to the quality of what the Bansals had fashioned.
In light of uncommon research, broad meetings and profound access to key characters in the Flipkart story, Big Billion Startup is the arresting and uncovering record of how Sachin and Binny Bansal constructed and sold India's biggest web organization.
No comments:
Post a Comment